{"id":622655,"date":"2026-05-08T13:32:36","date_gmt":"2026-05-08T11:32:36","guid":{"rendered":"https:\/\/www.seaottereurope.com\/?page_id=622655"},"modified":"2026-05-15T12:09:54","modified_gmt":"2026-05-15T10:09:54","slug":"programa-sea-otter-connect","status":"publish","type":"page","link":"https:\/\/www.seaottereurope.com\/es\/programa-sea-otter-connect\/","title":{"rendered":"Programa Sea Otter Connect"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"622655\" class=\"elementor elementor-622655\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-362253f e-flex e-con-boxed e-con e-parent\" data-id=\"362253f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-73c27c1 elementor-widget elementor-widget-the7_button_widget\" data-id=\"73c27c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"the7_button_widget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\"><a href=\"https:\/\/seaottereurope.eventscase.com\/attendance\/event\/index\/44721\/ES?private_ticket_codes=j7GxN6-0GrsZK&#038;categoryCode=e7e8&#038;step=ticket_widget\" target=\"_blank\" class=\"box-button elementor-button elementor-size-xl\" rel=\"noopener\">REG\u00cdSTRATE<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de219e6 e-flex e-con-boxed e-con e-parent\" data-id=\"de219e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ae81581 elementor-widget elementor-widget-shortcode\" data-id=\"ae81581\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><!-- schedule tab start -->\n<div class=\"schedule-tab-wrapper etn-tab-wrapper\">\n    <ul class='etn-nav'>\n                    <li>\n                <a href='#' class='etn-tab-a etn-active' data-id='tab622716-0'>\n                    <span class='etn-date'>17 Sep<\/span>\n                    <span class=etn-day>CONFERENCIA CICLOTURISMO (Sala Connect)<\/span>\n                <\/a>\n\n            <\/li>\n                    <li>\n                <a href='#' class='etn-tab-a  ' data-id='tab622714-1'>\n                    <span class='etn-date'>18 Sep<\/span>\n                    <span class=etn-day>FORO DE SALUD Y CICLISMO (Sala prensa)<\/span>\n                <\/a>\n\n            <\/li>\n                    <li>\n                <a href='#' class='etn-tab-a  ' data-id='tab622715-2'>\n                    <span class='etn-date'>18 Sep<\/span>\n                    <span class=etn-day>CUMBRE DE LA INDUSTRIA CICLISTA (Sala Connect)<\/span>\n                <\/a>\n\n            <\/li>\n            <\/ul>\n    <div class='etn-tab-content clearfix etn-schedule-wrap'>\n                    <!-- start repeatable item -->\n            <div class='etn-tab tab-active' data-id='tab622716-0'>\n                                        <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 09:30 - 10:00 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Recepci\u00f3n y bienvenida Sea Otter Connect Ciclo Turismo<\/h4>\n                                <p>Caf\u00e9 de bienvenida y sesi\u00f3n de networking para los participantes de la conferencia, ponentes y profesionales del sector.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 10:00 - 10:30 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>El nuevo panorama del cicloturismo<\/h4>\n                                <p>Explorando la fragmentaci\u00f3n y diversificaci\u00f3n de la demanda del cicloturismo a trav\u00e9s de nuevos comportamientos de viaje, segmentos emergentes y oportunidades de destino en evoluci\u00f3n. Desde ciclismo en carretera, grava y MTB hasta bikepacking, viajes en bicicleta el\u00e9ctrica, ciclismo familiar y eventos deportivos, los destinos est\u00e1n adaptando sus productos, infraestructuras y estrategias de marketing para responder a un mercado de viajes en bicicleta que cambia r\u00e1pidamente.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 10:30 - 11:15 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Planificaci\u00f3n y gesti\u00f3n de destinos ciclistas: El caso de los Pirineos franceses<\/h4>\n                                <p>\u00bfC\u00f3mo pueden los destinos planificar, gestionar y comercializar con \u00e9xito el turismo ciclista de forma sostenible y coordinada? A trav\u00e9s del ejemplo de los Pirineos franceses, esta sesi\u00f3n explora c\u00f3mo las agencias regionales de turismo y los actores p\u00fablicos est\u00e1n desarrollando el ciclismo como una herramienta estrat\u00e9gica de turismo y desarrollo territorial, equilibrando el crecimiento del destino, el desarrollo de infraestructuras y la sostenibilidad ambiental.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 11:15 - 11:45 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Crear experiencias ciclistas. Los socios detr\u00e1s de productos y eventos de turismo ciclista exitosos<\/h4>\n                                <p>\u00bfQu\u00e9 se necesita para crear una experiencia de turismo ciclista exitosa? Detr\u00e1s de cada vacaciones ciclistas, campamento de entrenamiento, aventura en grava, viaje de monta\u00f1a o evento ciclista, existe un ecosistema complejo de socios que trabajan juntos para dise\u00f1ar, operar y ofrecer la experiencia final del cliente. Esta sesi\u00f3n explora el papel de los operadores tur\u00edsticos, el alquiler de bicicletas, los alojamientos, los proveedores de transporte, los destinos, los eventos y los socios locales en la creaci\u00f3n de experiencias ciclistas de alta calidad.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 11:45 - 12:15 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Coffee break<\/h4>\n                                <p>Pausa de networking con expositores, ponentes y participantes en conferencias.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 12:15 - 12:45 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>El futuro de la distribuci\u00f3n de viajes en bicicleta: ventas directas, intermediarios y comercio con IA<\/h4>\n                                <p>\u00bfC\u00f3mo se est\u00e1n distribuyendo y vendiendo las vacaciones en bicicleta, el alquiler de bicicletas, los eventos ciclistas y las experiencias de viaje activo en un mercado de viajes cada vez m\u00e1s digital y impulsado por IA? Esta sesi\u00f3n explora c\u00f3mo los operadores, destinos y proveedores de servicios se est\u00e1n adaptando a nuevos comportamientos de reserva, canales de distribuci\u00f3n online, tecnolog\u00edas de personalizaci\u00f3n y recorridos de clientes impulsados por IA.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 12:45 - 13:15 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>IA, creadores de contenido y la nueva econom\u00eda de los medios ciclistas<\/h4>\n                                <p>\u00bfC\u00f3mo est\u00e1n transformando la IA, las plataformas sociales, los creadores y los medios especializados en ciclismo la forma en que los destinos, eventos y marcas inspiran, influyen y venden experiencias ciclistas? Desde YouTube y comunidades online hasta podcasts, boletines, embajadores de atletas y contenido breve, esta sesi\u00f3n explora el ecosistema medi\u00e1tico en evoluci\u00f3n del ciclismo y el creciente papel de los creadores, las comunidades digitales y la narraci\u00f3n impulsada por IA en el marketing del turismo ciclista.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 13:15 - 13:45 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Monetizando el auge global de la grava. C\u00f3mo se involucran los eventos, destinos y marcas<\/h4>\n                                <p>El crecimiento global del ciclismo de grava est\u00e1 transformando la industria ciclista, las experiencias tur\u00edsticas y las estrategias de desarrollo de destinos. Desde eventos ic\u00f3nicos y experiencias de viaje premium hasta campamentos de grava, rutas de bikepacking, conceptos de hospitalidad y narrativas lideradas por creadores, la grava ha evolucionado mucho m\u00e1s all\u00e1 de la competencia hasta convertirse en un poderoso ecosistema de estilo de vida y turismo. Vinculada a la UCI Gravel World Series en Girona, esta sesi\u00f3n explora c\u00f3mo destinos, marcas, eventos, operadores tur\u00edsticos y medios de comunicaci\u00f3n est\u00e1n aprovechando el r\u00e1pido crecimiento del gravel cycling para crear nuevas oportunidades de negocio, atraer audiencias internacionales y posicionar territorios dentro del mercado global del ciclismo.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 13:45 - 15:30 <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Almuerzo<\/h4>\n                                <p>Almuerzo de networking para delegados de conferencias, ponentes y profesionales del sector.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 15:30 - 17:30 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Espacio SOE Business Club                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Evento de networking para profesionales del cicloturismo B2B<\/h4>\n                                <p>Con\u00e9ctate con profesionales internacionales del cicloturismo (operadores, alojamientos, agencias de viajes, medios de comunicaci\u00f3n, creadores de contenido,...) y genera nuevas oportunidades de negocio.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                    <\/div>\n            <!-- end repeatable item -->\n                    <!-- start repeatable item -->\n            <div class='etn-tab  ' data-id='tab622714-1'>\n                                        <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 10:00 - 10:10 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala prensa SOE                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Registro<\/h4>\n                                <p><\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 10:10 - 10:15 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala prensa SOE                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Bienvenida y presentaci\u00f3n<\/h4>\n                                <p>Bienvenida a Sea Otter Connect Salud y Ciclismo<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 10:15 - 11:00 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala prensa SOE                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Nutrici\u00f3n y salud digestiva en el ciclo<\/h4>\n                                <p>Programa detallado pr\u00f3ximamente.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 11:00 - 11:45 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala prensa SOE                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Nutrici\u00f3n y salud digestiva en el ciclo<\/h4>\n                                <p>Programa detallado pr\u00f3ximamente.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 11:45 - 12:45 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala prensa SOE                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Coffee break<\/h4>\n                                <p><\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 12:15 - 12:45 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala prensa SOE                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Salud del coraz\u00f3n, rendimiento y ciclismo<\/h4>\n                                <p>Programa detallado pr\u00f3ximamente<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 12:45 - 13:30 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala prensa SOE                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Salud del coraz\u00f3n, rendimiento y ciclismo<\/h4>\n                                <p>Programa detallado pr\u00f3ximamente<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 13:30 - 15:00 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Espacio SOE Business Club                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Almuerzo de networking<\/h4>\n                                <p><\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                    <\/div>\n            <!-- end repeatable item -->\n                    <!-- start repeatable item -->\n            <div class='etn-tab  ' data-id='tab622715-2'>\n                                        <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 11:00 - 11:30 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Recepci\u00f3n y caf\u00e9 de bienvenida a la Cumbre de la industria del ciclismo<\/h4>\n                                <p>Caf\u00e9 de bienvenida y sesi\u00f3n de networking para profesionales de la industria de la bicicleta, marcas, minoristas, distribuidores, startups y actores de la movilidad que asisten a la Cumbre de la Industria Ciclista SOE.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 11:30 - 12:00 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>&quot;Bar\u00f3metro de la Industria Ciclista Espa\u00f1ola&quot; publicado por AMBE<\/h4>\n                                <p>Presentaci\u00f3n del \u00faltimo Bar\u00f3metro de la Industria Ciclista Espa\u00f1ola por la Asociaci\u00f3n de Marcas y Bicicletas de Espa\u00f1a (AMBE), que ofrece perspectivas sobre la evoluci\u00f3n del mercado, el rendimiento de ventas, las tendencias de consumo y el estado actual de la industria de la bicicleta en Espa\u00f1a.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 12:00 - 12:45 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Mesa redonda sobre tendencias de la industria de bicicletas en Espa\u00f1a por AMBE<\/h4>\n                                <p>Los l\u00edderes del sector debaten los principales retos y oportunidades que est\u00e1n moldeando el mercado de bicicletas espa\u00f1ol, incluyendo la transformaci\u00f3n minorista, la demanda de los consumidores, las tendencias de movilidad, la recuperaci\u00f3n del mercado y la futura evoluci\u00f3n del sector.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 12:45 - 13:30 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Perspectivas de la industria ciclista europea por AMBE<\/h4>\n                                <p>Visi\u00f3n general del panorama actual de la industria ciclista europea, analizando tendencias del mercado, contexto econ\u00f3mico, pol\u00edticas de movilidad, competencia internacional y las perspectivas futuras para el sector del ciclismo en toda Europa.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 13:30 - 15:00 <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Almuerzo de networking<\/h4>\n                                <p>Almuerzo de networking que re\u00fane a profesionales de la industria de la bicicleta, minoristas, distribuidores, startups, medios de comunicaci\u00f3n y actores de la movilidad para fomentar conexiones empresariales y reuniones informales.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 15:00 - 15:45 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Enfoque en el pa\u00eds, Francia. Tendencias de la industria de la bicicleta<\/h4>\n                                <p>Sesi\u00f3n de enfoque en el mercado franc\u00e9s de la bicicleta, explorando tendencias de consumo, evoluci\u00f3n del comercio minorista, pol\u00edticas de movilidad, modelos de financiaci\u00f3n y oportunidades de negocio en una de las principales econom\u00edas ciclistas de Europa.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 15:45 - 16:30 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Comunicaci\u00f3n y marketing Tendencias de la industria de la bicicleta en la era de la IA<\/h4>\n                                <p>\u00bfC\u00f3mo est\u00e1n transformando la IA, las plataformas digitales y los ecosistemas de nuevos medios la comunicaci\u00f3n, el marketing y la visibilidad de marca en la industria de la bicicleta? Esta sesi\u00f3n explora las tendencias emergentes en marketing impulsado por IA, colaboraciones con creadores, estrategias de contenido y compromiso con la audiencia digital.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 16:30 - 17:15 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Marcas, distribuci\u00f3n y transformaci\u00f3n minorista por Tradebike &amp; Cetelem<\/h4>\n                                <p>An\u00e1lisis de la evoluci\u00f3n de la venta de bicicletas, el comportamiento del consumidor y los canales de distribuci\u00f3n, incluyendo estrategias omnicanal, soluciones de financiaci\u00f3n, modelos de leasing, comercio electr\u00f3nico y la transformaci\u00f3n del ecosistema independiente de la venta de bicicletas.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                                <div class='etn-single-schedule-item etn-row'>\n                            <div class='etn-schedule-info etn-col-lg-3 etn-col-sm-3'>\n                                                                    <span> 17:15 - 18:00 <\/span>\n                                                                        <span class='etn-schedule-location'>\n                                    <i class='etn-icon etn-location'><\/i>Sala SOE Connect                                    <\/span>\n                                                                <\/div>\n                            <div class='etn-schedule-content etn-col-lg-6 etn-col-sm-6'>\n                                <h4 class='etn-title'>Presentaciones sobre start-ups de bicicletas y movilidad por Light Mobility Cluster<\/h4>\n                                <p>Sesi\u00f3n de presentaci\u00f3n con startups innovadoras del ecosistema ciclista y de movilidad, mostrando nuevas tecnolog\u00edas, servicios y soluciones empresariales relacionadas con la movilidad activa, la micromovilidad, las plataformas digitales y el futuro del transporte urbano y sostenible.<\/p>\n                            <\/div>\n                            <div class='etn-col-lg-3 etn-col-sm-3'>\n                                <div class='etn-schedule-right-content'>\n                                        <div class='etn-schedule-single-speaker'>\n                                            <div class='etn-schedule-speaker'>\n                                                                                        <\/div>\n                                        <\/div>\n                                <\/div>\n                            <\/div>\n                        <\/div>\n                                    <\/div>\n            <!-- end repeatable item -->\n            <\/div>\n<\/div>\n<!-- schedule tab end -->\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f43ee4c e-flex e-con-boxed e-con e-parent\" data-id=\"f43ee4c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f397ba elementor-widget elementor-widget-the7_button_widget\" data-id=\"4f397ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"the7_button_widget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\"><a href=\"https:\/\/seaottereurope.eventscase.com\/attendance\/event\/index\/44721\/ES?private_ticket_codes=j7GxN6-0GrsZK&#038;categoryCode=e7e8&#038;step=ticket_widget\" target=\"_blank\" class=\"box-button elementor-button elementor-size-xl\" rel=\"noopener\">REG\u00cdSTRATE<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>REG\u00cdSTRATE REG\u00cdSTRATE<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-622655","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.seaottereurope.com\/es\/wp-json\/wp\/v2\/pages\/622655","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.seaottereurope.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.seaottereurope.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.seaottereurope.com\/es\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.seaottereurope.com\/es\/wp-json\/wp\/v2\/comments?post=622655"}],"version-history":[{"count":58,"href":"https:\/\/www.seaottereurope.com\/es\/wp-json\/wp\/v2\/pages\/622655\/revisions"}],"predecessor-version":[{"id":622844,"href":"https:\/\/www.seaottereurope.com\/es\/wp-json\/wp\/v2\/pages\/622655\/revisions\/622844"}],"wp:attachment":[{"href":"https:\/\/www.seaottereurope.com\/es\/wp-json\/wp\/v2\/media?parent=622655"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}