Space for professionals
The meeting point for cycling sector professionals
The meeting point for cycling sector professionals
The SOE Connect 2026 returns to Sea Otter Europe as the festival’s professional B2B ecosystem platform, bringing together international leaders from the cycling industry, retailers, mobility innovators, tourism professionals, destinations, media, creators, and health specialists to explore the future of the cycling economy.
Positioned at the intersection of the cycling industry, mobility, tourism, health, and outdoor experiences, SOE Connect aims to foster new collaborations, business opportunities, and cross-sector partnerships, while showcasing Girona and the Costa Brava as one of Europe’s leading cycling destinations and innovation hubs.
Sea Otter Europe Connect is a key meeting point for professionals in the sector.
The conference will be held on Thursday and Friday, with a program designed to connect knowledge, experience, and opportunities.
Thursday will be dedicated to cycle tourism, with a strategic vision on its potential as an economic and territorial driver.
Friday will focus on the bicycle industry, where trends, innovation, and success stories will be shared.
Both days will feature the participation of leading speakers from the sector and an open networking space, designed to facilitate the exchange of ideas, the generation of synergies, and direct contact between professionals, attendees, and speakers.
2026 Edition
Sea Otter Europe Connect Program
Sea Otter Europe Connect starts on the day before the festival’s official opening, Thursday, September 17:
Remember that before attending the talks you must pick up your accreditation (purchased in advance) at the Accreditation Room inside the Fontajau Municipal Pavilion.
CYCLE TOURISM CONFERENCE
SOE Connect RoomFocused on cycling destinations, travel experiences, marketing, media, and tourism innovation.
CYCLING INDUSTRY CONFERENCE
SOE Connect RoomExploring market trends, the transformation of the retail sector, mobility ecosystems, startups, and the future of the bicycle industry.
HEALTH CYCLING FORUM
SOE Press RoomConnect Salut, promoted by Girona Innovació Salut i Ciclisme (GISC), comes to Sea Otter Europe this year with the aim of connecting the worlds of cycling, health, innovation, and business.
Beyond traditional conference sessions, SOE Connect 2026 will integrate curated networking formats, ecosystem matchmaking, experiential activities, and destination-led experiences designed to connect the different players shaping the cycling ecosystem of the future.
PRICES FOR the PROFESSIONAL ticket
*VAT included
Objective
What will you find at Sea Otter Connect?
The objective is to consolidate Sea Otter Europe Connect as a key meeting point for professionals in the sector to discuss and analyze key business strategies in the bicycle industry and its future.
Sea Otter Europe Connect
How can you book your spot?
1. Download the Sea Otter Europe app on your phone to access all available features.
2. Log in with your Sea Otter Europe credentials
3. Reserve your spot for the talks and sessions of the Sea Otter Europe Connect program. Remember that before attending the talks you must pick up your accreditation at the Accreditation Room.
For more information, download the dossier with everything you need to know:
