The German brand ABUS will be the official partner of the Euro Mobility Festival in its second edition, as part of the already consolidated Girona cycling festival. It also maintains its sponsorship of Sea Otter Europe Costa Brava Girona by Continental as the official helmet brand.
ABUS will be unveiling its new products and wide range of helmets and anti-theft devices at its stand, and, as usual, you will be able to try out its helmets at the demobike test.
The evolution of eco and sustainable transport, the new ways of getting around, especially in cities, the rise of personal electric transport, the new technologies and services that are appearing in parallel to this great revolution, and their close ties with the cycling sector led Sea Otter Europe to take a step further last year and create a new event called the Euro Mobility Festival, which aspires to become an international flagship event in sustainable urban mobility. Abus, always at the forefront and committed to the environment and new technologies, did not hesitate to take an important step and support this new festival as an official sponsor.
ABUS manufactures its products in its own facilities in Germany and Italy, based on values such as innovative design, quality, ease of use and reliability, which have made them world leaders in safety.
Antonio Pardo, marketing manager of Abus Iberia, comments that “Abus has been at all the editions of Sea Otter Europe. We like long-term commitment, which is something we’ve been doing for almost 100 years, and the festival has everything we need to be a safe bet. To say why SOE is a unique experience is very difficult to sum up, but for Abus the event brings together all the magic and values of cycling that we aim to protect with our products around the world on a daily basis. There are many reasons for Abus and Sea Otter Europe to partner up edition after edition. Why not stop by the Abus stand in September and find out?”
From 22 to 24 September, Girona will host one of the most important cycling festivals on the continent and ABUS will be there again to present all the new 2023-24 products, this time as part of the Euro Mobility Festival as well as Sea Otter Europe Costa Brava Girona by Continental.
More information: www.abus.com/es, www.euromobilityfestival.com y www.seaottereurope.com