SEA OTTER EUROPE’S POST-PANDEMIC FIFTH EDITION DRAWS CLOSER

At last, the long-awaited moment is approaching, as we return to some sense of normality after a year and a half of difficulties and a 2020 edition held with restrictions and constraints. The 2021 edition, which will be held once again in Girona on the weekend of 24 to 26 September, is back with the same enthusiasm and strength as before. Brands are also responding and will be in attendance to present their latest and best products. The fact that one of the most important cycling events in Europe can be held again is a great sign that things are slowly getting back to normal.

Free admission to the festival

Admission to the festival is free, but you must reserve a ticket via the Sea Otter Europe website by following this link. Needless to say, all Covid-19 safety regulations will be implemented. Free unguarded parking areas will be available with shuttle buses to the festival.

Demobike, the great attraction of the Sea Otter Europe festival: registration now open

Demobike is key for the brands attending the festival. What better way to boost sales than with users being able to try out bikes, which is why brands are doing their best to bring the largest number of bikes, of all types, in their range. Road, gravel, mountain bike, enduro, electric, urban… a wealth of hundreds of bikes available to visitors. What’s more, there are no limits to the number of test rides you can do and they are all totally free of charge: a real cycling paradise for all enthusiasts.

On September 14, 2021, the booking system for a selection of brands opened on the bike and go platform, where you can book up to two tests at once. For some brands, booking will open from September 21, and for the rest of the brands, you’ll be able to do so at their stands during the festival.

More than 500 bicycles of all types will be available for visitors to try, free of charge. The following brands have already confirmed that they’ll be attending with their best models in tow: 3T Cycling, Abus, BH, BMC, Canyon, Corratec, Cube, Factor, Fischer, GASGAS, Ghost, Granville, Husqvarna, Intense, Megamo, MMR, Öhlins, Riese & Müller, Scapin, Scott.

To pre-register all you need to do is present your original ID card/passport and bring your own cycling gear, helmet, gloves, shoes, etc.

As far as Demobike circuits are concerned, there will be 3 MTB circuits, 1 gravel circuit, 1 road circuit, 1 urban, 1 specific circuit for electric bikes and the possibility of testing bikes on the circuit of the UCI eMTB World Cup (WES), which will take place at the festival.

There will also be a free bicycle storage service for the convenience and security of users who come to the festival with their own bike.

The widest range of sporting events across all disciplines

The programme includes 12 races across practically all cycling disciplines, including road, mountain bike, gravel, enduro, e-bikes and much more, for all categories, aimed at amateurs as well as top professionals. More than 4,000 participants from all over Europe are expected in the various planned events.

The city itself, as well as the entire province of Girona and the Costa Brava, is an extraordinary place for practising all of the above types of cycling – a true paradise for cyclists.

Registration is still open for the following races:

  • WES, UCI World e-Bike Series, the World Cup for electric bikes (two rounds)
  • Canyon Pirinexus Challenge
  • Scott Marathon Cup by Continental
  • Copa Catalunya
  • MTB Classic Sea Otter Europe
  • Continental Super Cup Massi
  • Canyon E-MTB Experience
  • Enduro MTB La Selva
  • Ciclobrava Gran Fondo World Tour Continental Cycle Tour
  • Girona Gravel Ride

Sign up at www.seaottereurope.com

A success story for expo space

Although it is still a transitional year, the fifth edition of Sea Otter Europe Costa Brava Girona by Continental looks set to be a great success in terms of participation with brands showing their confidence in the proposed festival model and demonstrating their commitment to it.

As communicated a few days ago, there will be more than 154 stands with a total of 195 confirmed brands at the festival and 77.4% of the total expo space has already been snapped up. The brands come from 15 different countries, reaffirming the festival’s international profile: Austria, Poland, Andorra, United Kingdom, Netherlands, Italy, Germany, Belgium, Australia, Switzerland, France, Czech Republic, Portugal, United States and Spain.

Festival opening hours:

Friday 24/09/21 from 4 p.m. to 8 p.m

Saturday 25/09/21 from 9 a.m. to 8 p.m

Sunday 26/09/21 from 9 a.m. to 3 p.m

It is no doubt a really a luxury to be able to attend once again, in person, an event of these characteristics, where contact between the industry and the end user is the key to its success.

For more information: www.seaottereurope.com